Music as an expression must include a local touch and flavor, it’s top on the list of every music streaming platform. To do justice to this, the main global players like Spotify, Amazon Music, localize just like Apple Music. After the launch of Lossless Audio and Dolby Atmos, sometime back, The Up Next Local Artist...
Who else could you think except for BTS to mark up with another ground-breaking record? The group outdid themselves by setting a record on Friday, 21st May 2021 for most YouTube views in the first 24- hours of the release with the new English song ‘Butter’. Touching approximately 113 million views by midnight ET, estimated by...
Recently in an interview, Hina Khan talks about the reasons why she chose to do the new music video Pattar Wargi. And how was her experience working with B Praak and Jaani. Some excerpts from the interview on Koimoi.com state that Hina Khan was hooked on the song the moment she heard it. She said yes...
Jonita Gandhi, an Indo-Canadian singer amongst many Asian singers has been featured as a part of Spotify’s North American Campaign for empowering and enabling Asian artists. Their contribution and involvement in the global music landscape for May. The Canadian campaign tagline said, “We have so much to be proud of.” Now, this is apt for the...
The pandemic has brought the Indian Music Industry to a turning point. As live events and the traditional ways of reaching out to the audiences is not available right now, artistes and music labels have taken their virtual concerts to Zoom, Facebook, and Instagram. This started exactly a year ago, a gradual beginning taking up...
